Simon Rydberg, Author at Doohclick

27 Jun

Say hello to our Content & Customer Support Manager

2022-07-05
By Simon Rydberg

In our last blog we noted the lack of young talent at WOO’s recent Toronto congress. A good segue to introduce our content and customer support manager Kevin Stenmark. Aged 25. One of our next generation thinkers. Tell us about you I have a bachelor’s degree in physiotherapy and I’m also a...

07 Jun

News

It’s time for the doohvolution

2022-06-07
By Simon Rydberg

Ten takeaways from WOO Toronto Putting on a global conference after a three year hiatus is a tremendous feat and the organisers of WOO Toronto are to be commended for a sterling job getting 400 odd delegates together for an industry rah-rah. There were some sage words for a channel in which...

31 May

White paper

How to hit a moving target

2022-06-01
By Simon Rydberg

That thing that OOH is really all about. Catching the attention of those that are out and about and being relevant to them in their context and environment, in order to add value. To achieve that we need a mix of flexible buying, pinpoint accuracy which means zero wastage and...

18 May

News

Discover the definitive OOH platform

2022-05-18
By Simon Rydberg

With in-person events back in full swing, the DoohClick team is now gearing up for the 2022 World Out of Home Organization (WOO) conference in Toronto where industry leaders will convene to debate OOH’s role in the evolving media landscape. As OOH audiences return following the global pandemic, there are plenty of...

16 May

News

Liquid Outdoor Media appoints DoohClick as its ad management provider

2022-05-16
By Simon Rydberg

Liquid Outdoor Media, a leading full-service outdoor advertising company based in New York, has appointed DoohClick as its OOH ad management partner. The deal marks DoohClick’s entry into the North American OOH media market following a period of expansion across Europe and into South Africa. Liquid Outdoor will leverage DoohClick’s ad management...

11 May

News

Meet Board Member Charlotte Thür

2022-05-11
By Simon Rydberg

A prolific entrepreneur, founder and former CEO of the trade body IAB Sweden, Charlotte brings more than 25 years of ad, marketing and digital media leadership to the DoohClick board. She’s an expert at unifying large and small media players around common trading standards, language and currency. Something the global...

09 May

News

Say hello to our sales development representative

2022-05-09
By Simon Rydberg

Say hello to our sales development representative Our sales development supremo is on a lifelong journey of self-discovery and improvement. Petra Wijnands hails originally from the Netherlands but is now based in Spain where she represents DoohClick as part of her European remit. Tell us about you I’m Dutch, but I have travelled...

04 May

News

Meet our international sales guru

2022-05-04
By Simon Rydberg

Digital nomad Lawrence Hyde is an OOH evangelist, travelling around Europe on a mission to modernize the industry as it sits on the cusp of DOOH.2. Tell us about you My journey is a circuitous one which has taken me from the UK to Portugal, back to Bristol and now to...

13 Apr

News

Five steps to success

2022-04-14
By Simon Rydberg

How many people and how much time does it take to book and deliver an out of home campaign? More to the point how many different processes, spreadsheets, price lists, templates and plugs-ins are used along the way? In our experience too many OOH media owners and operators are trying to...

13 Apr

News

Meet our Solution Manager

2022-04-14
By Simon Rydberg

Elite Para athlete, adventurer, DJ and OOH all-rounder. Johan Holst brings the courage, bravery and psychology of sport to the DoohClick team. Tell us about you I’m a below the knee amputee, so I don’t have my right foot. I compete in the Para Slalom and Para Giant Slalom with the Swedish...

Posts by Simon Rydberg